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Tiger of Sweden Fall Winter 2020 collection: a collection is inspired by Greta Garbo . Greta Garbo must have understood that New York would offer her space to go unnoticed when she settled there some years after her early retirement from Hollywood. She bought an apartment in the exclusive Campanile building, at 450 East 52nd Street, and continued a life shrouded in mystery, avoiding the press and the public as much as possible, just as she had in her silver screen heyday.

Greta Garbo

‘Walking’, Garbo once told a friend, ‘that’s all I ever do. I walk the asphalt of New York.’

Garbo walked every day, and in the crowds of New York she often managed to go unrecognised. However, there are images snapped of her as she walked the streets, waited at red lights or browsed the offerings in shop windows. These images invade the privacy she desperately wanted but offer beautiful snapshots of her in unguarded moments.

Greta Garbo always walked her own way, and her unwillingness to fall in line helped fuel her reputation as both mysterious and difficult. It took courage as a woman in Hollywood’s Golden Age to stand up for herself without compromise. And it took real courage to walk away from it all. Taking inspiration from Garbo’s pared-back, practical and timelessly casual style, Tiger of Sweden’s FW20 collection showcases a multi-functional wardrobe which seamlessly transcends from indoors to outdoors.
The Collection

Functional, timeless classics prevail in the Fall Winter 2020 collection, maintaining an emphasis on cut, shape and quality delivering a contemporary wardrobe for those living a lifestyle on the move, much like Garbo.

The colour palette imitates the rich tones found in Garbo’s Manhattan apartment, furnished with art and luxurious possessions. Earthy hues of tonal camel exist harmoniously alongside deep damson, bordeaux and brilliant blues, all contributing to a feel of indulgent timelessness. Prints such as the grid of Manhattan, maps of Stockholm and New York City intertwine and appear in the collection on both ready-to-wear and accessories, paying homage to Garbo and the streets she so frequently walked.