Product news: Tiger of Sweden Presents the Thinnest Spring Jacket

For the spring season 2009, Tiger of Sweden launches a jacket made of The Wave, a Loro Piana fabric that is lighter and thinner than any material ever used for tailoring a jacket.

 

For softness and durability, The Wave is made from the very thinnest merino wool, combined with silk that adds stability and improves durability. This mixture of fabrics, and a completely new technology for twining the materials, enables extremely thin and flexible garments. The Tiger of Sweden jacket made of The Wave can for example be folded several times and put into your suitcase and come out of there without a crease.

 

 

Over the years, Tiger of Sweden has established excellent relations with the top Italian materials suppliers. This has enabled the use of the very best and most innovative materials. The time has now come to introduce The Wave from Loro Piana. Loro Piana is the world’s largest supplier of Kashmir wool. Throughout six generations, it has supplied the major fashion houses with the best fabrics.

 

 

From the very beginning in 1903, Tiger of Sweden has focused on good craftsmanship and careful selection of materials, and has always upheld its heritage and tailoring traditions. Without compromising its core values, the company made a repositioning in the early nineties, enhancing its focus on fashion by taking the suit from the bank to the street, and establishing a profile that has since been a trendsetter and a brand name closely associated with Swedish fashion.

 

Tailored from The Wave, the jacket is a natural step in this development, and it is in line with the Tiger of Sweden ambition to combine the classic tailoring craftsmanship with innovative solutions and materials.

 

The Wave jacket from Tiger of Sweden will be available in retail stores from February 2009.

 

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